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Textile waste management and circularity strategy for fashion brands

Waste Management & Circularity: Where Waste Becomes Opportunity

Fashion’s excess stock hit $140 billion in 2023 (Business of Fashion + McKinsey & Company State of Fashion 2025 report). Your waste strategy should protect margins, not drain them. With tailored circularity and sustainability services, waste becomes profit, purpose, and brand power.

Why Waste Management Matters Now

The fashion industry’s waste problem isn’t just bad for the planet. It’s bad for your balance sheet, your brand reputation, and your compliance obligations. Unsold stock, tricky returns and hygiene-restricted items all cost money to store, destroy, or write off. But with the right circular strategy, those same items become assets. Think resale revenue, secure partnerships, community impact, and far fewer products ending up in the bin.

£53,000

Excess stock of UK fashion retailers after January 2023

10-40%

garments manufactured each year could go unsold across Europe (including the United Kingdom).

49%

of textiles used in the UK are disposed of as general waste instead of being recycled or reused.

Your Circularity Action Plan

1

Take-back programme design & implementation

Set up customer or retailer take-back schemes that keep your products in circulation. I’ll design a system that fits your brand, your operations, and your product range.

2

Recommerce, donation & recycling strategy

Turn waste into value. I’ll build practical recommerce, donation and recycling channels that protect your brand and reduce landfill.

3

Deadstock, returns & hygiene-restricted product solutions

Not everything can be resold. That doesn’t mean it becomes waste. I’ll guide you through upcycling, responsible recycling, and ethical donation options that safeguard your reputation.

4

Brand protection with built-in social impact

Your unwanted stock can fund community projects, support charities, and create jobs. I’ll connect your waste streams with trusted partners who put impact first.

5

Circular sustainability practices that boost profitability

From closed-loop systems to operational tweaks, circularity can be simple and cost-effective. I’ll help you design processes that save money while doing good.

Best For

Brands with 20+ employees and complex waste streams looking to adopt practical, profitable sustainability solutions.

Timeline

Allow 6+ months for full programme implementation.

Rodica Murphy sustainability consultant supporting circularity projects

Let’s Make Your Waste Work Harder For You

Whether it’s deadstock, returns, or hygiene-restricted items, your waste is worth more than you think. I’ll help you turn it into measurable impact that strengthens your margins, your community relationships, and your sustainability story.

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